Every Action Counts: About ESG on Earth Day and Every Day
This Earth Day is a perfect reminder to open the conversation about how small, everyday actions can help preserve our planet. At United Partners, we believe in making strides towards helping the environment, our communities, and aid businesses in operating fairly and openly. Today, we want to share how simple efforts and meaningful campaigns can lead to changes, especially when we all work together.
Most of us are already familiar with the concept of ESG — the guidelines that help businesses operate in a way that’s good for the world. Here’s a quick refresher and how these tie into our Earth Day focus:
Environmental: It is about making positive changes to protect our planet. Initiatives like recycling programs and reducing energy consumption help ensure a healthier environment.
Social: This area focuses on how a business uplifts its community and treats people fairly, from employees to local residents.
Governance: Transparent and ethical business practices are essential, ensuring that companies are accountable for their actions.
On Earth Day, these principles remind us why we strive every day to be better. It’s not just about compliance; it’s about doing our part for the planet and its people because it matters.
Nespresso’s Art Instalation
We teamed up with Nespresso in 2021, who are known for their coffee but also want to be known for their efforts in recycling. Not many know that Nespresso’s coffee capsules can be recycled. To spread the word, we got creative with Atelier Trion, a group of local artists. Together, we built an art piece from used coffee capsules.
The art was called “Growth.” It showed how used items, like coffee capsules, can find a new life. The project used 2,500 capsules to make a mobile art piece that shared Nespresso’s message of sustainability. At its first showing in front of a Nespresso store, people could take a capsule with a plant in it. This was a way to spread the idea of reusing and recycling in a personal way. The event attracted over 4,000 visitors in just over two weeks, sparked widespread conversation about recycling, and gained significant attention online and in the media.
How you can Leverage ESG
Understanding the impact of ESG principles can transform how your business operates and connects with stakeholders. Here’s how aligning your operations with these values benefits you:
Environmental Stewardship: Adopting smart environmental practices can significantly lower costs and elevate your reputation among consumers and investors.
Social Responsibility: A commitment to social well-being not only enhances your brand’s image but also bolsters employee satisfaction and customer loyalty.
Governance with Integrity: Ethical governance practices build trust and distinguish your business in a competitive landscape.
This Earth Day, let’s remember that every small action do make a difference. If you want to know more about how to make your business more sustainable and showcase your initiatiives, get in touch with us at United Partners. We’re here to help you make changes that are good for the world and right for your business. Contact us.
