influencer marketing

Mastering Influencer Marketing

Influencer marketing can be tough to perfect, but the United Partners Insights & Strategy team has helped countless brands maximize their influencer marketing investments through a blend of data-driven analysis and human insights.

Strategic Influencer Partnerships

We help clients leverage various types of influencers to achieve strategic objectives across multiple industries, including:

  • Building Brand Awareness and Image

  • Boosting Purchase Intention and Sales

  • Launching and Developing New Products

  • Enhancing Corporate Reputation and Image

Our 4M Approach to Influencer Marketing

  1. Make: We use data and machine learning to identify and rank relevant influencers. This allows us to pinpoint those with the highest brand affinity and true campaign impact, distinguishing them from mere amplifiers.

  2. Manage: Effective influencer marketing requires ongoing effort. We manage relationships from start to finish, using our expertise to nurture influencers, craft creative messaging, and position your brand effectively.

  3. Monitor: Our social media listening tools and proprietary analytics platform provide continuous monitoring of campaign performance, allowing us to refine activities and maximize ROI.

  4. Measure: We evaluate overall campaign performance with our established frameworks and measurement scorecard, using key metrics to assess success.

Get Started

Interested in learning how our influencer marketing services can benefit your business?
Fill out the form and book a free consultation with our team today.
Let’s take your influencer marketing to the next level!

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