UP Knowledge bar newsletter

OVerview

UP Knowledge Bar Newsletter is a monthly newsletter service that provides clients with curated insights, trends, and updates relevant to their industry. It’s designed to keep clients informed and ahead of the curve in a rapidly changing business environment.

METHODOLOGY

Briefing

Discuss with the UP team the theme of every Newsletter.
Discuss the topics and focus areas that are most relevant to the client in the premium package.

Data collection

Curate content from industry reports, market research, and expert analysis.
Monitor emerging trends and relevant news to include in the newsletter.

MeTRICS

Engagement metrics (e.g., open rates, click-through rates).
Content relevance and feedback from readers.

Data analysis & results

Analyze reader engagement and feedback to continuously improve the content.
Provide strategic insights based on the curated information.

Report

A monthly newsletter with curated content, analysis, and strategic recommendations through Hubspot
Key insights, visualizations, recommendations, consulting by strategic planning based on findings

Focus on specific aspects of the project as team performance, client satisfaction, logistical challenges.
Input from multiple departments (e.g., marketing, sales, operations) for a holistic view of the project.

PACKAGES

Standard:

Price range: BGN 1,500 per month *

Time period: 3 weeks

Sample size:

Monthly newsletter featuring curated PR and comms insights, and updates on social, tech, industry specific, culture, C&E, political, economic actual viral issues.
Coverage of 4-5 key topics per issue with data, examples, sources, analysis and commentary.

Market: Up to 2 markets (Bulgaria & EMEA)

Book

PREMIUM:

Price range: BGN 1,700 per month *

Time period: 5 weeks