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    we make brands and companies
    loved and desired

    through innovative

    and creative

    communications

  • kenburns1

     we create amazing content  

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Who we are

We were born in the early digital year of 1997. Since then we have continuously adapted to the changing environment, striving to deliver amazing content that resonates with our client's brand identity.

Our growth is fueled by a successful collaboration with over 150 clients, most of which world leading companies, on nearly 1400 projects, of which over 800 international. Inspired by the fast changing world of communications, we have transformed from a traditional PR agency to a hybrid agency providing integrated communication solutions. Today, We are UPeople: next-generation industry leaders, sharing and evolving our learning culture.

Our team consists of Inspiring Innovators, Ingenuous Insighters, Creative Cooks, Wonder-making Wizards and Lasting Linkers. All united to succeed. We know how to reach people through Paid, Earned, Shared, and Owned Media.

Big data is our secret weapon to creating high-value content to connect with the public through multiple channels. Amplification is our strong point thanks to our insight-driven and sustainable relationships with all levels of influencers. We communicate brand values through telling stories, gathering deep insights and adopting a human approach to engage the audience. The key to our constant growth lies in our openness to expressing bold and versatile ideas and creating meaningful content for our clients.

We are United Partners!!!

United people, for public relations, strategic and marketing communications.
We make your voice matter!

UP expertise

Our growth is fueled by a successful collaboration with over 150 clients, most of which are world leading companies, on nearly 1400 projects, of which over 800 international. Based on our experience we have developed extremely strong expertise in 4 key areas.

ICT / Fintech

Our team has developed and executed many successful campaigns for companies in the field of ICT. IBM, Intel, Viber, Vmware to name a few.

Healthcare & Pharmaceutical

Our hybrid approach and our dedicated healthcare team allows us to bring the best of PR together and build strategic, creative campaigns across multiple channels.

Fast-moving consumer goods

UP is proud to work with some of the world’s leading FMCG brands, our passionate FMCG PR team has a combination of far reaching expertise and experience which consistently deliver a real commercial impact for our clients.

Beauty and Fashion


UP is a specialized in Fashion and Beauty offering fully integrated PR, Social Media & Influencers campaigns; dedicated divisions with expertise in fashion and beauty.

up services

United Partners provides strategic counseling, corporate reputation, brand communications, event management, public affairs consulting and digital communications. Being an affiliate of some of the world leading PR networks and thanks to their experience and support, as well as to the great UP team, we offer our clients an in-depth analysis, individual approach and excellence in implementing their campaigns.



Public affairs

Brand communications

Employee Engagement

Digital communications

Crisis Communications

Corporate communications

Employer Branding

Social Media Strategies

Influencers relations

Media Trainings

Consumer engagement

Corporate Social Responsibility

Creative and production

Consumer insights

Event management

Content development

Media buying

Social Media Listening and Analysis

We love what we do

We make brands and companies loved and desired through innovative and creative communications.

our lovely clients

We are happy that we have the chance to work and grow together with the world best brands and companies. We believe in the power of friendship and partnership. This is the way to successful campaigns and excellent results.

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ICT / Fintech

IBM, VMWare, Mastercard, VIVACOM
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Fast-moving consumer goods

Gillette, Always, Pampers, Oral-B
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Pharma

Abbvie, Bayer, Actavis, Abbot
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Beauty

Fashiondays, H&M, Tommy Hilfiger, MAC Cosmetics
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Other

EEMUSIC, Rotary, Iberdrola, Scania
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Fast-moving consumer goods

Pantene, Lidl, Wella, Glade
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Fast-moving consumer goods

Nescafe, Lavazza, Old spice, Head & Shoulders
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ICT / Fintech

SAP, Intel, VMware, SAS

We stay positive no matter what!

meet our team

We are UPeople: next-generation industry leaders, sharing and evolving our learning culture. Our team consists of Inspiring Innovators, Ingenuous Insighters, Creative Cooks, Wonder-making Wizards and Lasting Linkers. All united to succeed.

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Maria Gergova-Bengtsson

Founder and CEO

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Stefan Bengtsson

Chief of staff

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Maria Popova

Chief operations officer

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Lyubomira Nakova

Chief Strategy officer

1387

projects completed

157

clients worked

5065

tweets

9789

cups of cofee

NEWS

This section is all about news. News about UP, clients, PR, marketing, communications, business, our profession and about our life. Stay tuned!

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9th November 2016  

United Partners is the only agency from Bulgaria with an award by the IPRA Golden World Awards

This is the first award an agency from Central and East Europe wins in this category in the history of the prestigious PR awards.

read more
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12th October 2016  

Mastercard Innovation at the Speed of Life media event

It showed how resistant or willing respondents were in accepting and actively using digital technologies.

read more
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12th October 2016  

Bayer Science lab for children

The Science lab for applied and fun chemistry and biology which attracted the interest of hundreds of kids in 2015 was officially opened on 12 October 2016.

read more

We do great work because we love what we do

get in touch

If you’re interested in what we can do for your brand or company, then simply contact Maria Gergova-Bengtsson or Ira Nakova. If you would like to apply for a job here, then Stelyana can’t wait to hear from you. In fact, any of us would love to receive your call, your email, or even just a friendly “hello.” One never knows where it might take us.

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